The Marketing Director of the Ghana Football Association (GFA), Jamil Maraby, has emphasized that the primary goal of the association’s marketing department is to help Ghanaian football clubs become self-sustainable.
Ghanaian clubs, across various levels of competition, have long expressed frustration over the financial support they receive from the GFA. The Ghana Premier League, the association’s flagship competition, currently lacks a headline sponsor after BetPawa withdrew from its three-year deal just a year and three months into the contract.
Speaking in an exclusive interview with Citi Sports, Maraby acknowledged the financial concerns raised by clubs regarding TV rights deals and sponsorships, which are crucial for their survival.
“We want the clubs to be self-sustainable, the clubs understand how to manage themselves and how to generate their revenue, we have to empower them” – Jamil Maraby
Jamil on the financial concerns raised by Ghanaian 🇬🇭clubs regarding TV rights deals, etc.#CitiSports pic.twitter.com/mE1ZoOsv73
— Citi Sports (@CitiSportsGHA) February 27, 2025
Meanwhile, after extensive discussions with football stakeholders, the Ghana Premier League is set to resume on March 7.
The competition was put on hold following the tragic stabbing of a football fan during a match between Asante Kotoko and Nsoatreman FC at the Nana Konamansah Park.
As the league prepares for its return, the GFA continues negotiations with a major broadcasting entity to secure a television rights deal that could boost the league’s financial stability and visibility.
